# Measurement pixel

> Common settings

Once you set up the Recustomer measurement pixel, shopping behaviour data on your storefront (the shop screens your shoppers browse) is collected automatically.

> **注意: Shopify only**
>
> The measurement pixel is set up with Shopify's "Customer events" feature. If you use a cart system other than Shopify, this setting is not needed.

1. [What is measured](#what-is-measured)
2. [How to set it up](#how-to-set-it-up)
3. [Notes](#notes)

### What is measured

| Behaviour | Description |
| --- | --- |
| Page views | Views of the home page, product pages, collection pages and so on |
| Cart actions | Adding and removing products from the cart, and views of the cart page |
| Checkout | Starting and completing checkout |

Personal data such as email addresses, phone numbers and addresses is **excluded automatically**. Only shopping behaviour data is measured.

### How to set it up

1. Sign in to the Shopify admin

2. Open Settings > Customer events

3. Click "Add custom pixel" in the top right

   ![The Customer events screen in Shopify. Click the Add custom pixel button in the top right](images/setup_02c1a_web-pixel-add-pixel.png)

4. Enter any name for the pixel and click "Add pixel"

   ![The Add custom pixel modal. Enter a pixel name and click Add pixel](images/setup_02c1a_web-pixel-name.png)

5. When the code editor opens, paste the following code as is

   ```js
   const recustomerEvents = [];
   globalThis.recustomerEvents = recustomerEvents;
   globalThis.recustomerInit = init;
   analytics.subscribe("all_standard_events", (event) => recustomerEvents.push(event));
   analytics.subscribe("all_custom_events", (event) => recustomerEvents.push(event));
   const script = document.createElement("script");
   script.src = "https://script.rcmr.io/pixel/main.js";
   script.async = true;
   document.head.append(script);
   ```

6. Click "Save" in the top right, then change the pixel status to "Connect". You are done once the status shows "Connected"

### Notes

- The code you pasted is a "loader" that pulls in the measurement script itself. The measurement logic is updated on the Recustomer side, so **you only need to paste the code once**.
- If you use several Shopify stores, follow the same steps in each store's admin. The code is the same for every store; stores are identified automatically.
- To pause measurement, go to Settings > Customer events and change the status of the Recustomer pixel to "Disconnect". You do not need to delete the code.
- The measurement script is loaded asynchronously and runs inside Shopify's sandbox, so **the impact on your store's loading speed is negligible**.